Synopsis: This conceptual redesign reimagines Advaitic Songs by OM as a wayfinding experience—an album cover that also acts as a spiritual travel map. Drawing inspiration from Hindu yantras, sacred geometry, and the meditative nature of OM’s music, the project explores the intersection of ambient sound, metaphysical space, and symbolic landscapes. The redesign includes a full vinyl and CD packaging suite, social media assets, and streaming platform graphics.

Challenge: OM’s original album art is rooted in Orthodox iconography and mystical undertones, but their packaging leans heavily on minimal edits of existing spiritual artwork. The challenge was to retain the band's sacred, drone-heavy aesthetic while creating something original, immersive, and narrative-driven—something that invites listeners into a layered, location-inspired journey through sound and spirit. I also wanted to reinterpret their visual identity in a way that honors their contemplative energy without relying on traditional figurative religious art.

Approach: As a listener and member of the target audience, I began by envisioning what kind of visual experience would match OM’s unique sound. I focused on the Hindu Sri Yantra as a conceptual structure—translating it into a spiritual map, with each track corresponding to a symbolic or geographical location (e.g., Varanasi, Lalibela, Mount Sinai). Using AI-generated 3D renderings and maps of both tibet and San Francisco whee the band is from, I developed a richly textured visual system for the album that blends topographical forms, embossed metallics, and cosmic geometry. The full suite includes original front and back covers, an inner booklet with discography and lyrics, CD design, and physical mockups.

Solution: The final packaging design merges mysticism and futurism: an immersive, tactile world where listeners can explore sacred sites through both music and form. The use of embossed, labyrinth-like textures and silver-toned reliefs reflects the band’s heavy-yet-hypnotic sound. Every panel—from the foldout booklet to the CD label—is unified by the yantra-map concept, offering a cohesive and elevated rebranding for the album. This project not only updates OM’s visual language but creates an experience that reflects the sonic pilgrimage embedded in Advaitic Songs.